It’s time to take your personal experiences, life experiences, struggles, talents and skills and turn them into an amazing brand that authentically resonates with your ideal target audience.
In “Clarity & Confidence: 30-Day Brand Makeover” you will learn how to tap into your purpose and build a personal brand that results in a profitable business, with multiple streams of income.
Imagine what having a highly recognizable personal brand could do you for you?
Why having a personal brand matters?
- Industry Recognition – become a subject matter expert and credibility
- Building a following – relationships, subscribers, followers
- A better job – being an entrepreneur or intrapreneur
- Better contacts and leads
- Additional revenue streams – speaking, books, courses, live events, etc
- Brand Expansion – additional businesses that are an extension of your brand
- Corporate sponsorships/partnerships
- More freedom, options, flexibility
- Long lasting credibility – be the go-to person in your industry
You will learn how to do all this and more within 30 days with the Clarity & Confidence: 30-Day Brand Makeover Course.
In this course you will have access to 5 modules and tons of additional resources that will give you everything you need to build or reinvent your personal brand.
Module 1:
Module 1: Laying the Foundation
In this module you will learn:
1. How to get clear about who you are and what your brand should be
2. What personal and professional experiences you should include in your brand
3. How to use the struggles you went through to empower others with your brand message
4. What your “sweet spot” is and how to maximize that to create a highly recognizable brand
5. How to use both positive and negative experiences to create an authentic brand story, mission and message.
Module 2: Brand Identity
In this module you will learn:
1. How to build your expert brand with multiple extensions
2. The 5 Key components to exceptional expert brands
3. How to narrow down your passions and find out where your true passion lies
4. How to craft a solid brand message
5. Audience mapping, finding your target customer and finding your niche
6. 3 simple steps to craft the perfect brand message
7. Developing your brand personality and tone
8. Crafting your expert brand title
Module 3: Brand Strategy
In this module you will learn:
1. How to promote your brand without being salesy
2. Why your brand needs social media and what networks are right for you
3. How to create a social strategy with multiple engaging content types
4. How to avoid posting the wrong type of content and messaging
5. Deciding how often you should post
6. My ultimate, yet super simple content calendar (access with the link below)
7. Ninja tactics for building your industry recognition fast
Module 4: Brand Monetization
In this module you will learn:
1. The biggest mistakes many brands make with their monetization strategy
2. How to go from idea to business model in 3 simple steps
3. 12+ ways to create multiple streams of income for your personal brand
4. Sample profitable business models
Module 5: Brand Maintenance
In this module you will learn:
1. The 5 simple strategies you must apply to maintain a rock solid brand for years to come
2. Free and Paid tools to monitor and maintain your brand for you
3. The keys to maintaining maximum visibility with your brand and business
4. The most important advice you can ever receive